AALL Insurance is an Arizona-based insurance company that specializes in auto insurance. They were looking for a more visually exciting, modern look that's easy to navigate. They decided the first option would the best way to represent their business, and I couldn't agree more.
I delighted in adding a bit of symbolism to their logo. I added a ribbon behind it, and colored it sky blue, then added green to the bottom, so both ends met at the little imaginary vanishing point, making a road. Since they specialize in auto insurance, this little refresh to their logo seemed so natural to me, and I think they appreciated it too.